Project Details
Web: gamingpc.hr
Services: Logo design, e-commerce website development, 3D modeling, 3D animation
3D Animation / Branding / Logo Design / Web Design
GamingPC.hr Branding & Web
E-Commerce Website Development
For BitsAndBytes d.o.o. and its GamingPC.hr brand, we developed an e-commerce website focused on gaming PCs and customizable computer configurations.
The project placed particular emphasis on user experience, high-impact product presentation and giving customers the flexibility to build a gaming PC around their individual requirements.
One of the website’s key features is a custom PC configurator that allows users to select and modify individual components. Changes are reflected immediately, giving customers a clear overview of their chosen configuration before completing the purchase.
The online store was also integrated with payment processing and inventory management, helping keep product and component availability synchronized with the options displayed in the configurator.
To strengthen the visual identity of the store, we created custom 3D renders and animations for product presentation. These elements give the website a more distinctive gaming aesthetic and help differentiate GamingPC.hr from conventional computer retailers.
Logo Design
Alongside the e-commerce website, we developed the visual identity for the GamingPC.hr brand.
The logo combines a distinctive symbol with custom typography and a color palette designed to communicate a technology-driven, premium positioning.
While the concept maintains a visual connection with the existing Racunala.hr brand, GamingPC.hr establishes its own identity through a stylized samurai motif. The samurai represents precision, discipline and loyalty — qualities that align naturally with carefully built, reliable gaming PC configurations.
The result is a brand identity that remains connected to the company’s existing business while clearly positioning GamingPC.hr as a standalone and recognizable gaming brand.
